How do we boost Morale and Tell A Better Internal Story ?

Civil Story is passionate about using the power of storytelling to transform organizations from the inside out.

By leveraging our storytelling framework, we can help you rewrite your company's narrative to enhance morale, strengthen company culture, and drive overall success. Let us help you create a story that inspires, unites, and motivates your team. 

Civil Story uses our REMY Storytelling Framework, which we have seen repeatedly refocus various organizations to shape their internal messaging. Here are a few steps we have taken with our clients to benefit the end goal of company culture change. 

1. The Organization in the Mirror

If employees are aware of the triumphs and the emerging wins within a company, it's easier to pick up and project optimism. Communication silos often emerge within organizations between various departments, office locations, and areas of service. Widely sharing success stories and enabling structures that share the wins helps reflect to employees a fuller picture of the merits of their collective work.

2. The Narrative, the Gap, and the Vision

A crucial part of building a strong company culture is understanding your internal narrative. Employee feedback on the authenticity of this narrative is a key indicator of morale. Stories that resonate as true are more likely to be shared, remembered, and repeated. Often, there's a disconnect between the company's stated values (in slogans, memos, and mission statements) and the lived experience of employees and customers. Bridging this gap is essential for cultural growth. A compelling vision for the future can revive a culture that feels stale and create a sense of purpose especially when coupled with stories that demonstrate the real-world impact of the work.

3. Employee Participation in Storytelling Labs

To create a truly impactful narrative, it's essential to include diverse voices from across the organization. Our storytelling labs provide a platform for employees to share their personal experiences and connect them to the company's broader story. These aren't just marketing exercises; they're practical, actionable sessions where employees contribute real stories, fostering a sense of ownership and belonging. This inclusive approach not only boosts engagement but also enriches the overall narrative with valuable, diverse perspectives. The labs also create an end product of stories worth sharing.

4. Shared Language

Shared language is critical for building a company culture that inspires high morale. Words that feel authentic and resonate with employees' aspirations for the company's future are essential. When this language is consistently used, it reinforces the company's vision and fosters a sense of unity. Leaders play a crucial role in embodying these ideals, translating ambitious ideas into tangible actions and experiencing the satisfaction of seeing them come to life. Setting the standard serves as helpful reminders to avoid drifting from our ideals and desired culture.

Are you ready to transform your company culture with the help of our powerful storytelling framework? Contact us today to start your journey towards an internal narrative that unites and builds an inspired company culture.

Keep Building!

Civil Story 

NEWBUSINESS@CIVIL-STORY.COM